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River parade float with people dressed with sugar skulls Day of the Dead San Antonio River Parade

7th Annual Day of the Dead River Parade

Decorative logo for river parade

October 24, 2025

Join us at the San Antonio River Walk for the Day of the Dead River Parade on Friday, October 24, 2025. See elaborately decorated floats with altars, catrinas, and costumed riders, all celebrating life and loved ones. What better place to commemorate this celebration than right here in beautiful San Antonio?

Decorated barges will parade down the river that runs through the heart of our magnificent city along the River Walk. Each barge represents a different figure or tradition associated with the Day of the Dead.

The parade begins at 7 PM from Lexington Avenue, and the first float is expected to travel through Arneson River Theatre at 7:45 PM.

Day of the Dead River Parade tickets are on sale now!

Woman dressed in pancho with sugar skull face painting

Important Ticket Information

TICKETS ARE NON-REFUNDABLE AND MAY NOT BE EXCHANGED. 


Tickets are sold online.

A standing room only free viewing area is available along the parade route from E. Commerce to the end of the route. This area is standing room only — do not bring chairs. Sidewalks must remain clear for pedestrian access, and guests may not block restaurant/business entrances or disrupt restaurant/business operations.

Children aged 2 years or older will require a ticket.

Strollers, ice chests, and carriers are NOT allowed on the River Walk for this event.

ADA tickets are available in the following areas of the parade: 

  • Tobin Center for Performing Arts - SECTION A18
  • Area #F – Hotel Valencia - SECTION F22

  • Area #G – Main Plaza - SECTION G5

  • Area #G – International Building - SECTION G2

  • Area #G – Hugman’s Oasis - SECTION G18

  • Area #H – Homewood Suites - SECTION H8

  • Area #K – Briscoe Western Art Museum / Venue Villita - SECTION K6, SECTION K3

  • Area #L – Arneson River Theatre - SECTION L1

  • Area #N – Alamo Street Bridge - SECTION N5

Map of parade route for Day of the Dead River Parade.

Are You Interested In...

...Becoming a vendor along our parade route?

Reach out to Makayla Robles today!

...Purchasing Group Tickets?

Reach out to Melisa Sanchez today!

...Hosting a Private Viewing Party?

Reach out to Manny Sanchez today!

Calaverita Run logo with candle and sugar skull.

New This Year:
Calaverita Run 5k and Family Walk

October 25, 2025

Their Legacy Runs In You

Join us for a brand-new event this year, the Calaverita Run. This run combines the spirit of Day of the Dead with a 5k and family walk.

Who will you run for? Wear the photo of your loved one passed on your race bib, add their name(s) to our "For Whom Do You Run?" wall, and add a photo to the community altar. Find complete details or register today below.  

Learn More  |  Register Now

Find walking directions to the GATE number listed on your ticket HERE
 

TICKETS ARE NON-REFUNDABLE AND MAY NOT BE EXCHANGED. 


  • Day of the Dead tickets are slated to launch during the first week of August, 2025.
  • Children 2 years of age or older will need a ticket.
  • Strollers and carriers are not allowed on the River Walk for this event.

Costumed characters at Day of the Dead La Villita Festival

Don't Miss This: Day of the Dead San Antonio at La Villita

October 24-26, 2025

Experience the magic of San Antonio’s Annual Day of the Dead Festival at the historic La Villita! Join us at the historic La Villita for a vibrant celebration filled with dazzling lights, colorful parades, live music, and rich cultural traditions.

Take part in a vibrant celebration of life and remembrance with lively music, traditional dance performances, colorful altars, and delicious food. Explore beautifully crafted altars, enjoy live music and dance, and savor the flavors of traditional foods. This festival is a joyous tribute to culture and community, perfect for all ages. Come and be part of this unforgettable cultural experience in San Antonio!


 

Event Sponsors

Logo of black text that reads "Soarion Credit Union"

Logo for La Gloria Restaurant

Cerveza Modelo Logo

 

 

Groundworks Logo

Cointreau Logo


Pepsi Logo



Frost Bank Logo

 

7 Brew Coffee Logo

Jim Adler logo in navy blue with white back round

 


CPS Energy Logo




GO RIO River Cruises Logo

Telemundo logo with red "t."

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